Friday, April 1, 2016

Introducing Google Tag Manager for Real World Tags

Google Tag Manager is great for easily deploying and organizing all your site and app tags. But what about the complex problem of tags in the real world? Libraries, dentist offices, and college universities are a big mess of file folders with complex tagging systems. (The Dewey Decimal System for example dates all the way back to 1876!) Street artists have to manually spray paint their tags, and retailers have to keep track of tags on their wares. Conservationists and marine biologists tag animals such as sharks in order to fully understand their behaviors. But how to wrangle your universe of real-world items is the question.
The Tag Manager team thought deeply about this issue and decided there had to be a better way to manage the broad spectrum of real world tags. Finding things like folders by numerical sorting in stacks of thousands is simply too difficult. What if one is out of place? That’s why today we’re excited to announce Google Tag Manager for real world tags!

Simply place the patented Google Tag Manager RFID tag on what you want to manage, such as the above LP, and we’ll do the rest.

Feature Overview 
Google Tag Manager for real world tags seeks to automagically inventory, categorize and help manage your real world tags no matter what variety they are. And by using the power of the cloud, the hard work will get done for you!

Inventory
Once placed on the desired item, Google Tag Manager for real world tags will create a record of that item in your Tag Manager dashboard. Now you have a record of this item from your mobile device or workstation, so you can manage it from anywhere in the world.

Automatic Categorization 
We’ll automatically determine what’s going on with your items and scan their contents in real-time. So whether you’re tagging a shark, or just tagging your lunch in the break room refrigerator, our tag management technology will discern what’s being tagged appropriately, and help you easily turn on the set of functions specific to your use case (for example, tracking down your missing leftovers). 

Edit & Create Rules 
You can create rules for your tags without having to even go back to your physical item. For example, are you a street artist? Simply stick one of our RFID stickers on the wall next to your tags, and change the color or style from anywhere in the world through our easy to use interface.

Speaking of sharks, are you a marine biologist? We've got you covered. No longer do you have to manually tag each animal you're tracking one by one. With our new fleet of Google Tag Manager Real World Drones, simply setup a trigger for the animals you're working to protect, and the drones will gently and humanely deploy the necessary tags to all relevant animals:

How to get started ... 
We’ll be releasing Google Tag Manager for real world tags in the coming weeks, and shipping 10,000 physical tags to each registered user of Google Tag Manager to get started. The first release will require you to manually update your tags, but of course you only need to re-tag your items once - after that, it’s smooth sailing.

Happy Tagging!

Posted by the Google Tag Manager Team .
...and yes, April Fools.


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Top 5 Social Media Marketing Tips For Small Businesses

The social media strategy you use can determine the success or failure of an online marketing campaign. Many social media managers and website owners don't do proper research. They are often wasting valuable resources working on social media activities that […]

Post from: Search Engine People SEO Blog

Top 5 Social Media Marketing Tips For Small Businesses

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Written by Gary Dek, StartABlog123.com

The post Top 5 Social Media Marketing Tips For Small Businesses appeared first on Search Engine People Blog.



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I'm Done With SEO Coverage - I Had Enough Of You

I am just done with it all. I am sick of it. I spent 12.5 years of my life writing about the changes happening in the search industry, ranking changes, Google updates, etc...


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Video Recap of Weekly Search Buzz :: April 1, 2016

This week in search, we saw a lot of fluctuations in Googleâs search results again. Google said the AMP carousel is only live in 12 countries. John Mueller...


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April Fools Jokes From Google & Bing In 2016

Truth is, I hate April Fools day because it messes with people like me who try to find real news. But some of the jokes make me laugh, so it is all good. Also I have way too much going on, on the 1st of the month. Client billing, payroll, my weekly video...


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[Slide Deck] 10 Famous Marketing Quotes to Live By

10 Famous Marketing Quotes to Live By

Author: Ellen Gomes

Great marketers are filled with all kinds of marketing wisdom: keep your database clean, be personal and relevant to engage your audience, adopt the right technology to scale and optimize your efforts, measure your campaigns, and that’s just to name a few. Some are lessons we’ve learned the hard way through trial and error; others are legendary, passed on from one marketer to another over time.

But marketing isn’t just for brands, and all the big names—from movie stars to fashion designers, presidents, and singers—have been preaching the value of it for decades. Flip through this slide deck as we shine a light on 10 famous marketing quotes from iconic figures that still ring true for marketers to this day:

10 Famous Marketing Quotes To Live By from Marketo


[Slide Deck] 10 Famous Marketing Quotes to Live By was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | http://blog.marketo.com

The post [Slide Deck] 10 Famous Marketing Quotes to Live By appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.



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[Slide Deck] 10 Famous Marketing Quotes to Live By

10 Famous Marketing Quotes to Live By

Author: Ellen Gomes

Great marketers are filled with all kinds of marketing wisdom: keep your database clean, be personal and relevant to engage your audience, adopt the right technology to scale and optimize your efforts, measure your campaigns, and that’s just to name a few. Some are lessons we’ve learned the hard way through trial and error; others are legendary, passed on from one marketer to another over time.

But marketing isn’t just for brands, and all the big names—from movie stars to fashion designers, presidents, and singers—have been preaching the value of it for decades. Flip through this slide deck as we shine a light on 10 famous marketing quotes from iconic figures that still ring true for marketers to this day:

10 Famous Marketing Quotes To Live By from Marketo


[Slide Deck] 10 Famous Marketing Quotes to Live By was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | http://blog.marketo.com

The post [Slide Deck] 10 Famous Marketing Quotes to Live By appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.



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